פרסומים

How and why do people still get print newspapers in an era dominated by mobile and social media communication? In this article, we answer this question about the permanence of traditional media in a digital media ecosystem by analyzing 488 semi-structured interviews conducted in Argentina, Finland, Israel, Japan, and the United States. We focus on three mechanisms of media reception: access, sociality, and ritualization. Our findings show that these mechanisms are decisively shaped by patterns of everyday life that are not captured by the scholarly foci on either content- or technology-influences on media use. Thus, we argue that a non-media centric approach improves descriptive fit and adds heuristic power by bringing a wider lens into crucial mechanisms of media reception in ways that expand the conceptual toolkit that scholars can utilize to analyze the role of media in everyday life.

This article presents a transnational study of the classification and evaluation of social media content. We conducted a large-scale survey (N = 4770) in five countries (Germany, Italy, Japan, South Korea, and the United States) with open-ended questions about the types of content people like and dislike. Through iterative and inductive coding, we identified 29 topics, or broad areas of interest, and 213 recurrent genres, or narrower categories that share elements of form and content. We compared the results according to country, gender, age, and education level, identifying patterns of cultural difference and commonality. While we found significant differences in the prominence and preferentiality of content, these distictions were less pronounced for disliked topics around which social media users tended to converge. Finally, we discuss genre imaginaries as normative maps that reflect ideas about morality in general and the purpose of social media in particular.